46.000 designers contribute 2.6 billion Euro to the Dutch economy annually
Over 46.000 designers contribute as much as 2.6 billion euro to the Dutch economy annually. Moreover, the Dutch design sector plays a major part in the innovation processes of the Dutch business and industrial sector. These conclusions, publicly announced on Thursday 9 September 2004 at a gathering at the Premsela Foundation, are taken from studies by CBS (Netherlands Bureau for Statistics) and TNO (Netherlands Organisation for Applied Scientific Research) that were commissioned by the Premsela Foundation and the Dutch Ministry of Education, Culture and Science. The results of these new studies, the Premsela Foundation believes, provide more insight into the specific economic significance of the design sector in the Netherlands.
According to CBS, there are 46.100 designers active in the Netherlands. Almost three out of four designers or 72% is active in the services sector, one out of five in industry, and only 7% in the non-profit sector. With a total of 27.400 most designers work in visual communication, while there are 13.900 designers in product design and 4.800 in spatial design. In terms of employment, the size of the Dutch design sector is similar to that of the Dutch pension and insurance sector (with 53.000 employees).
TNO has calculated that Dutch design represents a value of an estimated 2.6 billion euro each year, or 0.7% of the Gross National Product. This amount is as high as that of the Dutch air transportation sector and larger than that of the Dutch oil industry (with an annual value of 2.1 billion euro).
Design, moreover, plays a major role in innovation. Of the companies that combine technological innovations with innovations in design 58% perceive a strong effect, while only 47% of the companies perceive such effect of technological innovations without innovations in design.
For more information: Dutch design foundation www.premsela.org |