DirectoryCamping In Ontario
Camping In Ontario (CIO) is a not-for-profit organization that has represented privately-owned and -operated campgrounds in the province of Ontario, Canada for over 40 years. CIO is a major resource for people looking for a campground vacation in the province.
Every year CIO publishes an extensive directory of their members' campgrounds. In the six years that we have been designing the directory, we have made many improvements. We created an appealing colour scheme to define the camping regions in the province and make them easy to find. We selected compact yet highly readable fonts to keep the page count as low as possible and the printing costs down. We developed a digital method to automatically generate regional maps with the locations of CIO members' campgrounds. Last year we developed an automated way to publish the directory as an e-book, which has provided new advertising opportunities for CIO and more exposure for their members. This year we designed clearer icons for the campground facilities.